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13 Ways to Improve Your Social Media Street Cred

1. Get a shiny new “persona”. Using the name your parents gave you is boring. Why be Frank when you could be something hipper like Days.fm or Tangyslice. Check out the Internet Anagam Generator where...

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Monday Morning Musings

1. I found this interesting post last week by Peter Kim about a framework to measure social media.  It is a step in the right direction but it still makes we wonder about when we will see industry...

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Audio from my Social Media Breakfast 11 presentation

Here is a recording of my talk at the Boston Social Media Breakfast 11. Special thanks to Adam Zand.

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Why do marketers love social media?

Here are some of the reasons that came into my head: Shiny new object: It is where the action is today even with the bursting of the Web 2.0 bubble My favorite four letter word: Most of the channels...

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Is PR relevant in a social media world?

Regular readers of the ‘slice know that I frequently rant about the need for marketers to be more accountable.  Given the challenge of measuring the direct impact of PR, I could take the easy position...

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Is social media doomed?

As I blog about new media, I am often struck by the irony of my social media “lifestyle”.  Many of my new “friends” have drunk the web 2.0 Kool-aid and spend most of their time on social media talking...

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When I grow up I want to be microfamous

Please accept my apologies for disappearing over the last few weeks.  Life has a way of getting busy with things like helping clients, producing a radio show, and performing my mission critical soccer...

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A 21 day plan for creating your own Internet radio or TV show

Image via Wikipedia Wake up everybody. The age of plentiful bandwidth is here. This means a streaming radio show can sound like the host is sitting right next to you. Last summer I blogged about my...

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Seven simple steps to more effective social media listening

I’m sure that most of us have heard the social media truism that first step to being more social is listening.  An entire industry has sprung up around listening platforms.  Before you sign up for 12...

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Corporate Social Media: After the Buzz

I was a guest on This Week in Social Media hosted by PJA Advertising + Marketing. The show was rebroadcasted last week.  I had a chance to listen again and thought there were some interesting nuggets....

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Presentation from MassTLC breakfast – March 18, 2010

My slides from the MassTLC breakfast on where we discussed trends and changes in marketing expenditures for 2010. Mtlc Sales & Marketing Panel, March 18, 2010View more presentations from Frank Days.

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